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Writer's pictureATM USA Team

The Future of Branches: Meeting Consumer Needs (White Paper)

Updated: Nov 27, 2022

Mobile banking is now the primary way most Millennials and Gen Zers bank. And 46% of Baby Boomers are now using mobile banking since the pandemic.

Between early retirement due to COVID, a tight job market which has led to staffing shortages and the incredibly quick shift in consumer behavior, what happens to the traditional branch?


With a record reduction of 2,284 branches in 2020 alone, the result has been a sever reduction in nationwide financial access. By June of 2021, branch closures had removed services from an additional 48 geographical areas. But a mass branch closure without a back-up plan can hurt far more than it helps.


In this white paper, we review strategic solutions that allow you to save money on real estate and solve staffing issues all while continuing to meet account holder needs - how and where consumers want to interact with your financial institution.


 

Lean How Partnering with ATM USA Can Benefit Your Financial Institution


Darren Smith, Vice President, ATM Management


Craig Helmers, Vice President, ATM Management


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